Ecommerce & websites
Make your website work harder.
Practical Shopify and WordPress improvements, from clearer product pages and smoother customer journeys to the everyday updates that keep a business moving.
INDEPENDENT DIGITAL CONSULTANCY · MANCHESTER
Better websites.
Simpler systems.
More time for business.
Hands-on help with Shopify, WordPress, automation and internal tools. From someone who knows what it takes to run a business.
Work directly with Samuel Rae, from first conversation to delivery.
EXPERIENCE BUILDING
& OPERATING
HOW I CAN HELP
Useful improvements.
Lasting value.
Your website and systems should make the day easier. I help established businesses improve what they have and build what’s missing.
Automation & workflows
Give your team their time back.
Connect the tools you already use and reduce repetitive admin. Reporting, content workflows and routine data handling, with human checks where they matter.
Internal tools & applications
Build around the way you work.
Focused dashboards, portals and small applications that solve a specific business problem. AI-assisted development, guided by commercial experience and practical testing.
THE EXPERIENCE BEHIND SJR
A business owner’s perspective.
A hands-on approach.
I’m Sam. I’ve spent my working life building and running online businesses.
That has meant managing websites, teams, ecommerce operations and the systems behind them. I understand how easily digital jobs pile up when you’re busy looking after customers.
SJR brings that experience to businesses that need a capable, practical person to take work off their hands. You deal with me directly, with a clear scope and an agreed fee.
Samuel RaeFOUNDER, SJR DIGITAL CONSULTING
NewsBTC & Bitcoinist
I owned and operated NewsBTC from 2013–2018 and Bitcoinist from 2015–2018, then continued managing both through 2024. At their peak, each reached around three million monthly unique visitors, supported by an operation of roughly 50 people.
Experience in publishing operations, team management and commercial growth.
Riley Watch Co.
As Riley’s founder, I’ve worked across the realities of an independent retail business: Shopify, products, marketing, orders and customer service.
First-hand understanding of the work behind an online store.
Elodie & Vale
A project developing tools to help brands discover and manage potential creator partnerships, including website-led onboarding, research workflows and dashboards.
Turning a commercial idea into a practical application, with human review built into the process.
WORKING TOGETHER
Start with what matters.
Keep it straightforward.
A defined project or regular support. We agree what needs doing, what’s included and what it will cost before work begins.
Focused projects
A website improvement, a useful automation or a small internal tool. One clear brief, a fixed fee and a result you can put to work.
Talk through a projectMonthly support
Ongoing help to keep your website and systems moving forward. An agreed set of priorities and a fixed monthly fee, with direct access to me.
Discuss ongoing support- 01
Tell me what’s getting in the way.
A short email is enough to start.
- 02
We agree a useful first piece of work.
Clear scope, timescale and fee.
- 03
I get it done and hand it over.
Practical delivery and a clear explanation.
LET’S TALK
What could work
better in your business?
Tell me a little about your website or the job that keeps taking up time. I’ll come back to you with a practical next step.
sam@sjrae.comNo lengthy brief needed. A few sentences will do.